Skip to main content

Built for Solo Practitioners

You handle everything. FirmFirst handles the first 5 minutes.

Solo attorneys lose $36K–$60K annually to slow response times. 79% of legal consumers hire whoever responds first. FirmFirst captures every inquiry and notifies you in seconds — no staff required. Review and respond from your phone.

How a $5,000 retainer disappears while you're at dinner

Tuesday evening. You're finally sitting down with your family.

6:47 PM

Estate planning inquiry submitted

A prospect with aging parents and complex property just filled out your intake form. She needs help fast. $5K retainer case.

6:48 PM

She submits the same form to two other local attorneys

She's anxious and comparing options. Your form is one of three she submitted in the last 10 minutes.

6:54 PM

Competitor responds from his phone

Another attorney got a text notification, reviewed the inquiry, and called her back. 7 minutes.

7:20 PM

Retainer deposit paid over phone

The competitor earned $5,000 while you were eating dinner.

Wednesday 8:30 AM

You see the inquiry in your inbox

14 hours too late. She's already retained counsel. You never even knew she existed.

$5,000

One retainer. Gone. Because you saw the inquiry 14 hours too late.

The daily reality of solo practice

01

You're losing clients to faster competitors

79% of legal consumers hire whoever responds first. The average solo attorney takes 24+ hours to return an inquiry. That's not a response time problem — it's a $36K–$60K/year revenue problem.

02

Half your day is non-billable

Solo attorneys bill only 2.9 of 8 hours per day. 40–50% of your time goes to admin: manual intake, phone tag, inbox searching, data entry. At $300/hour, that's $15K–$35K in lost billable time annually.

03

42% of inquiries arrive when you're closed

Evening and weekend inquiries go unanswered until the next business day. By then, the prospect has called three other attorneys — and hired one of them.

of legal consumers hire whoever responds first

Martindale-Avvo Consumer Research

How FirmFirst works for solo practitioners

Instant notification in under 30 seconds

Text message and email the moment a prospect submits an inquiry. Review details on your phone between court appearances, at dinner, on weekends. Never miss another lead.

Auto-response while you're unavailable

Prospect gets an immediate acknowledgment: "Thank you, your inquiry has been received and will be reviewed shortly." This buys you time and tells the prospect they've been heard — before they call the next attorney.

Intelligence report before you call back

See phone type, email validity, employment, location, and LinkedIn profile before you dial. Know if the prospect is worth your time — before you invest 30 minutes in a consultation.

Mobile-first: respond from your phone

Review the full inquiry, intelligence report, and tap to call or email — all from your phone. Built for attorneys who work between courtrooms, not behind a desk.

How it works

1

Prospect submits inquiry

Your intake form captures case type, urgency, and key details. Embed it on your website or share a standalone link. Setup takes 5 minutes.

2

You're notified in 30 seconds

Text and email with prospect name, case details, and intelligence signals. Review it on your phone — wherever you are.

3

You call back prepared

Employment data, location, contact validity, and LinkedIn profile. Walk into every call knowing who you're talking to — before you invest 30 minutes in a consultation.

4

Client signs retainer

You responded in 3 minutes. The next attorney took 4 hours. The prospect felt heard, trusted you, and signed. That's how 79% of clients choose.

What attorneys told us

"I lose clients every week to attorneys who respond faster than I do. By the time I see the email and call back, they've already hired someone else."

Solo practitioner Customer discovery, January 2026
79% hire whoever responds first (Martindale-Avvo)
21× higher conversion at 5 min vs. 30 min
$49/mo Less than one billable hour

Common questions from solo attorneys

How long does setup take?

Under 5 minutes. Create your intake form, embed it on your website (or share a standalone link), and start receiving instant notifications. No developer required.

Do I need staff to use FirmFirst?

No. FirmFirst is built for solo attorneys who handle everything themselves. Instant notification and auto-response mean you never miss an inquiry — even without a receptionist or assistant.

What does it cost?

Free for up to 10 inquiries per month. Pro Solo is $49/month — less than one billable hour for most solo attorneys. No credit card required to start.

What intelligence do I see before calling back?

Phone type (mobile vs. landline), email validity, employment and employer data, location, and LinkedIn profile. You know who you're calling before you dial.

Is my data secure?

Yes. All data is encrypted in transit and at rest. FirmFirst is built specifically for law firms with attorney-client privilege in mind. See our Trust Center for details.

Stop losing clients to faster competitors

No credit card. No demo call. Just a faster way to respond.

  • Free for 10 inquiries/month
  • No credit card required
  • Setup in under 5 minutes